Population Foundation of India (PFI) and C-NES have been working together from November 2009 for a project “Mobilizing the Unreached” towards Family Planning, Reproductive Child Health (RCH) and Awareness building . This three-year project has been supporting the ongoing partnership with NRHM focusing on propagating family planning methods. The family planning intervention includes developing a programme for family planning in five districts of Upper Assam- Dibrugarh, Dhemaji, Tinsukia, North Lakhimpur and Sonitpur and promotion of modern methods of contraceptives.
C- NES has since been the state representative of PFI, in the Population Foundation of India (PFI) – Kalyani Doordarshan programme in Assam (since May 2010) . Kalyani, a popular health series in India, launched on May 30, 2002 as a weekly programme, is a joint initiative of the Development Communication Division, Doordarshan and the Union Ministry of Health and Family Welfare. PFI and Kalyani have been working together and leveraging on each others resources in the overall goal of dissemination of information.
One of the major components of the programme is to conduct competitions among the Kalyani Health Clubs across Assam, the best club to be awarded every month. The selection fro the same is done by a joint committee comprising of representatives from C- NES and DDK- Guwahati (through verification of the activities and reports of Kalyani Health Clubs). Seven Kalyani Health Clubs were selected by the committee and accordingly an award giving ceremony was held on 22nd February 2011 at DDK- Guwahati studio.
The Clubs were each awarded with a 21 inch colour TV set. The Station Director of DDK- Guwahati, Mr. Devendranath Basumotary; Deputy Director (AR), Mr. P. M. Buzar Baruah; Assistant Director, Mr.Vinod B. Desai and Station Engineer, Mr. Sudip Choudhury represented DDK at the function. Mr. Ashok Rao, Programme Manager and Mr. Manik Ch. Boruah represented C-NES and handed over prizes to the winners. Twenty one representatives from these 7 clubs (3 members from each club) were present. Mr. Debajit and Ms. Mallika (regular anchor of Kalyani programme) briefed about the programme. Thanking the organizers, the representatives of Kalyani Club expressed the hope that this initiative by PFI will encourage them to be more proactive on health activities, especially awareness generation among village people.
The winners of the Kalyani Health Clubs:
1. Sneh Kalyani Health Club, Byaspara, Sipajhar, Darrang district
2. Eight Brothers Social Welfare Society, Bam Parbatia, Tezpur, Sonitpur district
3. Help Line Health Care Society, Chandmari, Guwahati
4. North East Unified Youth Federation, Morikolong, Nagaon district
5. Brihattar Budrukuchi Sanskritik Gosti, Nalbari, Nalbari district
6. Sun India, M.D. Road, Nagaon, Nagaon district
7. Kalyani Health Club, Hari Mandir, Nalbari district.